Turn one visit into a regular.
Restaurants don't need more one-time diners. They need members who come back. We build the list and the reasons to return.
Where the sale slips away.
No way to reach guests
Once a guest walks out, you have no way to invite them back.
Slow nights with no lever
Tuesday is quiet and there is nothing to pull.
Catering and large-party inquiries
High-value requests that slip through voicemail and DMs.
An unmanaged Google profile
Out-of-date hours, an old menu and unanswered reviews.
The fix, built for your industry.
A VIP membership and text club
Opt-in sign-up at the table, at the register and online.
Automated SMS offers
Slow-night deals, birthday rewards and new-menu drops — all opt-in and sent from a properly registered business number.
Catering and event capture
Inquiries captured and answered fast, with follow-up until they book.
Google profile, menu and reviews
Kept current and answered.
Simple reporting
Member count, offer redemptions and repeat visits, in plain numbers.
It starts with understanding your business. Everything else follows from that.
Ads, websites, and software are the easy part. What actually moves your bottom line is knowing where your business is losing money and why. That's why the most important hour we spend together is the first one.
Discovery
Book a call online, or meet in person — at your location or somewhere convenient for both of us. We learn how your business actually runs:
- Where your bottlenecks are and where money is leaking
- Your operating procedures, and how your team works day to day
- Your current marketing: what's running, what it costs, what it produces
- How your sales team handles the leads that come in, and how fast
- How your website and search visibility perform
- What your social media presence looks like
The plan
We come back with a plan built around one goal: revenue and return for the owner. Not activity, not vanity numbers. You review it and approve it.
We run it
Once the plan is approved, you let us execute it as designed. Strategies only work when they're carried out the way they were built, so this is the one thing we ask of every client. In return, you get clear, regular reporting on what's working and what it's producing.
An ongoing partnership
After launch we stay on it: refining, reporting, and adjusting as your business grows. The goal is a long-term relationship, not a one-time project.
Built by someone who sat in your chair.
I'm Trae Sepulveda, and I run BLK PHNX Marketing. Before this, I was a BDC director — the person responsible for what happens to a lead after it comes in. I've watched good leads go cold between the form fill and the follow-up call more times than I can count.
That's why we build the marketing and the follow-up together, and why every engagement starts with how your business actually runs. You work with me directly, not an account manager reading from a script.
Related pages
Restaurants: common questions
Is texting customers legal?
How do guests join the text club?
How often should we text members?
Can this fill slow nights?
Let's talk about your business
A discovery conversation first — what you're spending, what's coming in, and what happens to it after it does. If there's nothing to fix, we'll tell you that.